While traditional marketing has its place, partnering with established platforms can open your venue up to huge audiences with far less effort. These strategic partnerships effectively piggyback on the user bases, credibility and promotion power of the partnering sites.
In this article, we will look at 9 promising partnership platforms that connect space renters to a wealth of potential clients every day. By listing your venue and running strategic promotions through these platforms, you can gain invaluable word-of-mouth exposure and land a steady stream of repeat bookings over time with minimal ongoing investment.
Let’s begin exploring these powerful partnerships and how to make the most of each one…
1. Airbnb
Airbnb is the undisputed kingpin of the short-term rental world, accommodating travelers in 191 countries. Partnering with Airbnb immediately lends your space and its amenities instant credibility with travelers worldwide.
To get started, your space must meet Airbnb’s hosting standards for basics like furniture, amenities, safety and cleanliness. Invest in high-quality photos that really sell the look and feel of your rental. Beyond that, Airbnb handles all the booking, payment processing and customer service for you.
The major benefits are access to Airbnb’s global network of millions of users and around-the-clock marketing via their website and app. Consider offering competitive nightly rates and promotion during peak travel seasons to take full advantage.
Be responsive, deliver a top-notch guest experience and you’ll earn glowing reviews that fuel more last-minute and return bookings from Airbnb users keen to explore your city. Make sure your amenities are clearly listed to draw the right traveler fit for your space.
2. VRBO
Similarly to Airbnb, VRBO is a leader for listing vacation rental homes and apartments. While Airbnb excels globally, VRBO has greater brand recognition in many American and European destinations popular for family getaways.
To be featured, your space standards just need to meet basic cleanliness, amenities and safety criteria. Then promote your VRBO listing vigorously to households seeking a full home rental experience when visiting your city or local attractions.
Target promotion to peak seasons when families are most likely to book getaway homes. Consider bundling packages with perks like entry tickets or activity classes to create great value. Attractive photography showing the entire space is crucial to convert browsers to bookers on the VRBO platform.
3. Meetup
Meetup is a social platform connecting people through local interest groups in their city. It hosts tens of thousands of groups worldwide covering every hobby and niche you can imagine from book clubs to sports.
Sponsor some local Meetup events in your chosen niche communities by providing your space to host their meeting free of charge. Have coffee and snacks available to make a great first impression.
Introduce your venue at the start of each event, provide contact details and always follow up with a thank you. You’ll gain exposure to active members seeking future space rental options for larger gatherings like workshops or parties. Even small sponsorships pay off over time through word-of-mouth. Checkout Zipprr https://zipprr.com/space-rental-script/
4. ClassPass
As the leader in connections between fitness studios, gynecologists and classes, ClassPass is a tremendous partner reaching people invested in wellness. Your space can provide the perfect venue for yoga, dance, or martial arts instructors to host classes through ClassPass.
Ensure your facility meets any equipment or cleanliness standards required. Promote your newly-listed space across the local ClassPass network and online fitness community pages. Collaborate with motivated instructors ready to build their schedule.
Incoming ClassPass members now see your space as a wellness destination. Plus rentals can fill slower hours at an affordable rate for instructors still building their following. It’s a mutually beneficial partnership attracting a dedicated wellness audience to your doors.
5. Peerspace
As the dedicated leader in space rentals, Peerspace seamlessly connects people seeking venues with spaces to rent across major US cities plus London. List your property through this go-to platform for exposure to their prime rental audience.
Convey key details through pictures, description, amenities and availability calendar. Pricing depends on location, size and equipment provided so compare to similar spaces locally. Peerspace handles all bookings and payments for a reasonable service fee.
Market your new listing and make sure your space policies and house rules are clearly stated. With Peerspace’s built-in audience and regular in-app promotions, it’s a reliable way to land steady daytime as well as evening bookings with minimal effort required.
6. Eventbrite
Eventbrite is a one-stop shop popular worldwide for creating, promoting and selling tickets to public and private events. Think lectures, comedy shows, workshops and parties – essentially any type of experience people would pay to attend.
Create a standout Eventbrite page promoting your space as the venue. Include photos that immerse people in the experience. Choose a ticket price point and format appealing to your local customer base, whether free entry or paid access with perks.
Collaborate with community organizers and creatives to host awesome events using your space. Promote heavily on local Facebook groups and via Eventbrite’s massive email list. Now attendees are introduced to your venue in a unique way that generates positive vibes and repeat bookings.
7. TaskRabbit
TaskRabbit connects people needing help with pre-screened “Taskers” ready to assist – from furniture assembly to handyman jobs to moving labor. Its platform operates in over 50 major cities globally.
List your space on TaskRabbit as an option for Tasks requiring a workspace like assembling IKEA furniture or electronic setups. Clearly communicate allowed hours, parking or other rules. Provide basics like wi-fi, coffee and bathroom access to create a welcoming environment.
Your space gaining visibility among thousands of TaskRabbit users in need of suitable environments to complete jobs. It’s a low-effort partnership with potential to introduce new patrons to your venue outside typical rental hours. Let TaskRabbit handle scheduling, payments and reviews for an easy integrated opportunity.
8. Fiverr
As the go-to global marketplace for freelancers of all kinds, Fiverr connects over 8 million buyers with verified Pros each month. Consider becoming a verified workspace provider ready to host freelancers.
Outline your space features like reliable internet, natural light, desk/chair capacity and included amenities. Ensure competitive hourly and daily rates. Attract freelancers by conveying a professional, distraction-free environment.
Freelancers appreciate stress-free spots to intensely focus or meet clients away from home distractions. They often become return clients or venue referrers through word of mouth. Fiverr’s great search ranking and consistent traffic delivers exposure effortlessly.
9. Coworker
Similar to WeWork but offering variety focused on different worker profiles, Coworker curates multiple shared workspace options from private offices to dedicated desks. Comfortably fit your space type whether single rentals or larger shared coworking.
Showcase amenities, package details, and room layouts clearly through photos. Pricing should match quality of space provided. Promote accessibility perks for commuters like nearby parking or public transport links. Emphasize serene, productive environment.
From entrepreneurs to remote professionals, Coworker attracts legions in modern industries. Your space gains credibility through Coworker’s respected brand while harvesting a steady stream of mostly business professionals as repeat clients and space evangelists via positive networking on-site.
Conclusion
Strategically partnering with the top platforms connecting space providers and renters lets you essentially crowdsource promotion and gain exposure to immense pre-qualified audiences. Listing on just a few can start consistently filling your space for events, classes, meetings and more with little effort required long-term.
The key is meeting standards upfront, building strong profiles through high-quality imagery and clear communication, then proactively promoting your new platform partnerships through related community groups and profiles online.
As positive customer experiences and reviews roll in over time, your space grows steadily in appeal and availability. Keep experimenting across new platforms and tailoring promotions to fit each one’s unique clientele for maximum reach and return on minimal investment. With strategic platform partnerships, growing your space rental business has never been faster or easier.
